The phrase identifies a promotional message, particularly an commercial, that includes a selected actor, Chris Pratt, and associated to the Halloween season. It signifies a advertising and marketing marketing campaign timed to coincide with the vacation, probably involving themed merchandise, companies, or content material endorsed by the movie star.
Such a promotional exercise leverages the actor’s reputation and recognizability to seize client consideration throughout a peak spending interval. The affiliation with a widely known character can improve model consciousness, drive gross sales, and improve viewers engagement. Traditionally, movie star endorsements have confirmed efficient in influencing client conduct, and seasonal advertising and marketing campaigns capitalize on the cultural significance and heightened client exercise surrounding particular holidays.
